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Storm teams up with New Era

Melbourne Storm has launched a new partnership with the world’s largest and fastest growing headwear brand, New Era, who will be the NRL club’s Official Headwear Partner for the 2022 NRL season.

The partnership, which includes an eye-catching range of training and casual caps for members and fans, was announced today ahead of Storm welcoming back a host of its NRL top 30 squad members to pre-season training.

The new range will be available via the Storm online shop and at AAMI Park on gamedays.

Storm General Manager – Commercial, Partnerships and Corporate Sales Daniel Cullinan welcomed New Era to Storm’s family of partners.

“It’s exciting for us here at Storm to team up with such a well recognised and loved brand as New Era,” he said.

“Our players have had a sneak peek at what’s going to be in the range and it was really clear that they were very happy with what’s on offer, as I’m sure our members and fans will be.

“New Era sets the standard for providing the very latest in style and comfort.

“Their headgear will supplement the sportswear clothing range from Castore, who will enter their second year as our Official Apparel Partner, in season 2022.”

New Era is the official cap of some of the world’s biggest sporting leagues including MLB, NBA and NFL.

In Australia, it is the official headwear partner of the AFL, AFLW, NRL and ABL.

Be a part of the partnership and shop the line now.