Melbourne Storm is thrilled to announce a game-changing partnership with Budget Direct, Australia’s most award-winning general insurer, as the Club’s first and only Platinum Partner.
Including recognition as the Official Insurance Partner, the new sponsorship category encompasses the Budget Direct logo on apparel, training ball and signage, as well as community support initiatives and several still under wraps sponsorship concepts that reflect Budget Direct’s highly innovative approach to partnerships.
Jonathan Kerr, Budget Direct Chief Growth Officer, said: “We are incredibly excited to partner with Melbourne Storm in this first and only Platinum Partnership with the Club. To us, this represents an opportunity to support the growth of rugby league in Victoria with one of the most dominant teams in the modern NRL era.
“We are working closely with Storm to bring something different to the game this season and can’t wait to reveal some new initiatives that are sure to further cement the Club in the hearts of fans and capture the attention of the wider sports loving Victorian public, too.”
In this exciting new era for both organisations, Budget Direct will further support the Club’s expanding presence across Victoria as an Official Community Partner, helping to grow and strengthen grassroots rugby league throughout the state. The partnership will support the delivery of Storm’s highly successful community programs and initiatives in schools and clubs across Melbourne and regional Victoria.
Melbourne Storm CEO, Justin Rodski, added: “We are delighted to welcome Budget Direct on board as Melbourne Storm’s first Platinum Partner. As a trusted Australian insurance provider, Budget Direct’s commitment to innovation and continued growth aligns perfectly with our Club’s vision for sustained success in the years ahead.
“We look forward to working with Budget Direct to bring fresh energy and engaging experiences to our members, fans, and the wider rugby league community throughout Victoria.”
Known for its fully-featured cover, industry-challenging prices, and customer focused service, Budget Direct is the insurance industry’s reigning premiers, as winner of Canstar’s, Money Magazine’s and WeMoney’s 2025, Australian Insurer of the Year awards.
